Monday, June 1, 2009

Thinking of changing a page name?

You make an executive decision to change your "contact us" page to
"contact[company]". Sounds easy enough? Simple?

Ah don't rush...
Keep in mind, this will break all links to the contact us page and could erase all your hard-earned search engine rankings.

Your answer is called a "301"
Firstly, edit all your site's internal links to point to their new locations.
(remember your all-important sitemap)
This will keep all your internals talking to each other.

Now lets think your homepage and other landing pages.
What about your visiting search engine robots?

Keep the welcome mat out by...
Setting up a permanent 301 redirect for your website. This tells search engines:

"I have permanently moved the pages you are looking for.
Relax, I'll show you where they are now.
Take note, so you remember for next time, follow me..."

For a step-by-step approach click on the first link at the end of this post.

There are many configuration options available to you with a 301 redirect. These depend how you choose to apply the redirect. See the link below for server options and different techniques. Click on the second link to find out more.


1. 301 redirect the simple way (with pictures)

2. Advanced Redirect Options

Maybe it was simple after all..



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